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Poker Royalty Adds David Chiu to its Catalogue of Poker Celebrities

Tuesday, October 7th, 2008

Poker Royalty ,www.pokerroyalty.com, the largest poker representation company world-wide, announces that China-born champion poker player David Chiu has been added to its roster for representation. Poker Royalty will manage and represent Chiu across all major platforms, including; main-stream media, sponsorship, licensing, commercial endorsements and appearances. David Chiu joins a prestigious list of poker icons that include Daniel Negreanu, Phil Hellmuth, Patrik Antonious and Erick Lindgren.


Thursday, June 26th, 2008

Las Vegas, NV - June 26, 2008 - Miller Brewing Company has signed Poker Hall of Fame member Phil Hellmuth to be featured on limited edition cans of Milwaukee's Best, Milwaukee's Best Light and Milwaukee's Best Ice. The Milwaukee's Best cans will be available nationally throughout the summer, coinciding with the brands sponsorship of the World Series of Poker (WSOP). The new can designs will feature Hellmuth's likeness and his trademark poker quotes on 12 million cans of the Milwaukee's Best brand.

Aside from the new look, Milwaukee's Best will support the new sponsorship with a national register-to-win promotion, with one lucky consumer receiving a poker lesson from Hellmuth during an all-expenses-paid trip for four (4) to the 2009 World Series of Poker in Las Vegas. The promotion runs until August 31st and participants can win a variety of poker and Phil Hellmuth-related prizes, including poker sets, Phil Hellmuth hats and "Poker Brat" T-shirts.

"Milwaukee's Best Light has served as the presenting sponsor of the world's premier poker event for three years, so partnering with one of the world's top players seemed like a perfect next step," said Milwaukee's Best Light marketing manager Rita Patel. "Whether it's supporting the World Series of Poker or being the beer of choice for Friday night games in basements, Milwaukee's Best Light is the perfect fit for poker."

"When I chose poker as a profession, I had a feeling I'd never get my face on the front of a Wheaties box, so to be immortalized on millions of cans of Milwaukee's Best from coast to coast is a real thrill," said Hellmuth. "Milwaukee's Best Light has been a loyal supporter of poker for many years, so it's great to join the team and know that millions of thirsty Milwaukee's Best fans get to stare at me while taking a sip of this great beer."
Hellmuth was recently invited by Miller to catch a glimpse of the finished product at the factory. "I've done some pretty cool things, and this ranked close to the top," said Hellmuth upon his visit. "Watching the can come off the line and then having them hand me one was amazing. It was like winning a WSOP bracelet, it really was. I was just on cloud nine."

Official rules and entry details are available at http://www.milbest.com/.

ABOUT POKER ROYALTY:
Poker Royalty is a full-service poker player marketing and representation agency specializing in the poker industry. Founded in 2003, Poker Royalty has successfully negotiated over 200 poker related sponsorships, endorsements, speaking appearances, licensing and consulting agreements. Poker Royalty's relationships within the gaming industry are unparalleled and include exclusive management of poker legend Phil Hellmuth. Please contact Poker Royalty if you are interested in poker marketing opportunities, furthering your poker related business ventures or wish to hire poker players for speaking engagements or personal appearances.

CONTACT INFORMATION:
Brian Balsbaugh
Founder & CEO
Poker Royalty, LLC
8691 West Sahara Avenue, Suite 200
Las Vegas, NV 89117
Phone - 702-868-9003


Monday, June 23rd, 2008

Las Vegas, NV - June 17, 2008 - Poker Royalty announced that client Patrik Antonius has signed an exclusive sponsorship agreement to become the newest member of Full Tilt Poker. As a member of the prestigious Team Full Tilt, Antonius will wear the Full Tilt logo during tournaments, play online at FullTiltPoker.com, make personal appearances and appear in advertising for the online poker site. Financial details of the agreement were not disclosed.

"Patrik Antonius is a young rising star in the poker world who has shown he will be a force for decades to come," commented fellow Team Full Tilt member Howard Lederer. "We're thrilled to have Patrik join Team Full Tilt."
Antonius, born and raised in Finland, began playing poker professionally in 2002. In 2005, Antonius exploded onto the international poker scene where he had six top-15 finishes in major tournaments and earnings totaling nearly $1.7 million. Antonius captured victories in 2005 at the Scandinavian Poker Championship and the EPT Baden Classic, and also captured a third-place finish in the EPT Barcelona Open and a second-place finish in the WPT Five Diamond World Poker Classic.

Antonius has solidified himself as one of the most respected young players in the world, making final table television appearances on the World Poker Tour (WPT), European Poker Tour (EPT), and the World Series of Poker (WSOP). Antonius has also been featured on NBC shows Poker after Dark and the National Heads-Up Poker Championship, as well as GSN’s High Stakes Poker.

"As everyone knows, Team Full Tilt has all the top pros in the world and I'm honored to now be a member of such a legendary team," said Patrik Antonius. Patrik becomes the fourteenth member of Team Full Tilt, and joins existing poker superstars Phil Ivey, Gus Hansen, Erik Seidel, Chris Ferguson, Andy Bloch, Allen Cunningham, John Juanda, Mike Matusow, Erick Lindgren, Howard Lederer, Jennifer Harman, Phil Gordon and Clonie Gowen as an ambassador to the site.

Chris Porter, Director of Sales and Marketing at Poker Royalty, echoed his positive outlook on the deal: "Patrik's high-profile and success in Europe make him one of the most sought after players in the poker world. Patrik's affiliation with Full Tilt Poker, which is currently the second largest poker site in the world, will further enhance his exposure and opportunities in the poker industry."

ABOUT POKER ROYALTY: Poker Royalty is a full-service poker player marketing and representation agency specializing in the poker industry. Founded in 2003, Poker Royalty has successfully negotiated over 200 poker related sponsorships, endorsements, speaking appearances, licensing and consulting agreements. Poker Royalty's relationships within the gaming industry are unparalleled and include exclusive management of the games most marketable poker professionals. Please contact Poker Royalty if you are interested in poker marketing opportunities, furthering your poker related business ventures or wish to hire poker players for speaking engagements or personal appearances.

CONTACT INFORMATION:
Chris Porter
Director of Sales and Marketing
Poker Royalty, LLC
8691 West Sahara Avenue, Suite 200
Las Vegas, NV 89117
Phone - 702-868-9003
Email - cporter@pokerroyalty.com


Friday, April 18th, 2008

Las Vegas, NV - April 18, 2008 - Poker Royalty announced today that its exclusive client, Gavin Griffin, has signed a sponsorship agreement with Poker Stars and will wear its logo during tournaments, make personal appearances and appear in advertising for the online poker site.

Griffin won his first World Series of Poker (WSOP) bracelet in the $3,000 Pot-Limit Hold'em event in 2004. Since then he's accumulated nearly $4.5 million in tournament winnings, including adding two more major event wins to his record. The first was his Poker Stars European Poker Tour Grand Final (EPT) win in 2007, propelling him even further into the public eye of the poker world. Then he won the 2008 World Poker Tour (WPT) Borgata Open, making him the first player to achieve a WSOP, EPT and WPT win.

Griffin's biggest win was the $2.4 million he received for winning the Poker Stars EPT Grand Final. He qualified for the tournament at Poker Stars via a $600 double shoot-out satellite. Now he'll be representing the poker site as a member of Team Poker Stars.

"This is the team I want to play with," Griffin said. "Team Poker Stars Pro has nine other gold bracelet winners and the best online players in the world. I am proud to be a part of this lineup."

Financial details of the agreement were not disclosed. PokerStars.com is one of the world's largest online poker destinations offering worldwide access to multi-player online games 24 hours a day, seven days a week.

ABOUT POKER ROYALTY: Poker Royalty is a full-service poker player marketing and representation agency specializing in the poker industry. Founded in 2003, Poker Royalty has successfully negotiated over 200 poker related sponsorships, endorsements, speaking appearances, licensing and consulting agreements. Poker Royalty's relationships within the gaming industry are unparalleled and include exclusive management of the games most marketable poker professionals. Please contact Poker Royalty if you are interested in poker marketing opportunities, furthering your poker related business ventures or wish to hire poker players for speaking engagements or personal appearances.

CONTACT INFORMATION:
Chris Porter
Director of Sales and Marketing
Poker Royalty, LLC
8691 West Sahara Avenue, Suite 200
Las Vegas, NV 89117
Phone - 702-868-9003
Email - cporter@pokerroyalty.com


Wednesday, April 9th, 2008

LAS VEGAS, NV - Daniel Negreanu, 3 time World Series of Poker bracelet winner, announced today the launch of ‘A Weekend with Daniel Negreanu’ - a poker player’s dream weekend of private lessons, tournament and high end hospitality.

The weekend takes place on August 8-10, 2008 and is geared towards providing poker players with intimate, one-on-one poker training as well as an exclusive Las Vegas experience. The weekend is limited to only 18 players, ensuring a highly personalized experience.

“I’m very excited to offer poker players an immersive weekend of poker where I can give individual attention to each player’s game” said Negreanu, “The fact that the weekend is limited to 18 players will guarantee that I can work with each and every player and improve their game dramatically”.

Attendees arriving in Las Vegas will be greeted at the airport by a limousine and will be driven to The Venetian, their home for the weekend. After checking in, they will board an SUV limousine for a BBQ at Negreanu’s Las Vegas home. On the second evening, attendees will live the life of a high stakes poker pro with a VIP night on the town, complete with a private dinner and exclusive table service at one of the city’s top nightclubs.

Over the course of the following two days, Daniel will lead the group in seminars designed specifically to improve their game, both from a strategic and tactical standpoint. Seminar topics range from the technical aspects of pots odds and implied odds to the more strategic lessons including bluffing, reading opponents, tournament strategy, cash game strategy and online poker concepts. In addition to the seminars, the attendees will divide into two groups, and will participate in live workshops work with Daniel at the poker tables. It is here that Daniel can assess each player’s game, identify individual weaknesses and help correct them. The third day will culminate in a private, 18 person poker tournament where the attendees can put their newfound skills to the test.

“If you’re a serious poker player looking to improve your game, I invite you to join us for ‘A Weekend with Daniel Negreanu”, said Daniel, “Not only will you leave a better player, but you will have a great time and live the life of a high stakes poker player”.

‘A Weekend with Daniel Negreanu is limited to only 18 participants and costs $15,000 per player. For more information or to reserve your spot, call 702-387-2353 or email weekendwithdaniel@gmail.com


Thursday, April 3rd, 2008

Las Vegas, NV - April 3, 2008 - Poker Royalty, the industry's premier poker representation agency, today announced that poker professional Gavin Griffin has selected Poker Royalty for worldwide management and marketing representation across all major platforms, including media, sponsorship, licensing, commercial endorsements and appearances.

Griffin, 26, is one of poker’s brightest young stars, having already won a World Series of Poker bracelet, European Poker Tour title, and a World Poker Tour title. No other player in poker can claim a title in all three major poker circuits, making Griffin the only Triple Crown winner in poker.

"I am delighted to move forward with Poker Royalty in my corner. Their extensive resources, expertise, leadership, and relationships in the gaming industry will help me achieve my long term career goals,” said Griffin after signing with Poker Royalty.

Gavin has won over $4 million in career tournament earnings, which currently ranks him in the Top 40 on the All-Time Money List. Last year, Gavin finished 8th overall on the 2007 Money List. Griffin currently sits atop the leader board on the All-Time Money List for the European Poker Tour, having won over $2.4 million.

“Gavin has been a consistently strong player during his short career, and it’s great that he is finally getting recognized for his accomplishments,” said Chris Porter, Director of Sales and Marketing at Poker Royalty. “Anytime somebody has a WPT title, EPT title, and a WSOP bracelet by the age of 26, that player deserves some serious recognition. We are delighted to work with Gavin and support his ambitions as he begins an exciting new phase of his professional career.”

ABOUT POKER ROYALTY: Poker Royalty is a full-service poker player marketing and representation agency specializing in the poker industry. Founded in 2003, Poker Royalty has successfully negotiated over 200 poker related sponsorships, endorsements, speaking appearances, licensing and consulting agreements. Poker Royalty's relationships within the gaming industry are unparalleled and include exclusive management of the games most marketable poker professionals. Please contact Poker Royalty if you are interested in poker marketing opportunities, furthering your poker related business ventures or wish to hire poker players for speaking engagements or personal appearances.

CONTACT INFORMATION:
Chris Porter
Director of Sales and Marketing
Poker Royalty, LLC
8691 West Sahara Avenue, Suite 200
Las Vegas, NV 89117
Phone - 702-868-9003
Email - cporter@pokerroyalty.com


Saturday, March 15th, 2008

PATRIK ANTONIUS SIGNS WITH POKER ROYALTY FOR WORLDWIDE POKER MARKETING REPRESENTATION
Las Vegas, NV - March 13, 2008 - Poker Royalty, the industry's premier poker representation agency, today announced that poker professional Patrik Antonius has selected Poker Royalty for worldwide management and marketing representation across all major platforms, including media, sponsorship, licensing, commercial endorsements and appearances.

Of Finnish descent, Antonius, 27, is one of the poker industry’s breakout young players as a well respected high-stakes online and live cash game player. Patrik often can be found playing in the high-stakes “big game” at the Bellagio in Las Vegas, competing against high-stakes players like Doyle Brunson, Barry Greenstein, Sammy Farha, David Benyamine and Jennifer Harman.

In making the announcement, Chris Porter, Director of Sales and Marketing, Poker Royalty, said, "Patrik is one of those rare combinations of natural abilities, looks and raw talent that can transcend the game of poker. Add Poker Royalty’s resources and core business relationships, and Patrik will be an even brighter star on the tour and off."

Patrik has found success playing the tournament circuit, making final table television appearances on the World Poker Tour (WPT), European Poker Tour (EPT), and the World Series of Poker (WSOP). Antonius has also been featured on NBC's Poker after Dark and on GSN’s High Stakes Poker. Most recently, Patrik competed in the 2008 NBC National Heads-Up Poker Championship, which was an invitation-only poker event that brought together 64 of the world's best players competing in a unique one-on-one, single-elimination, bracket-style format.

Antonius said, "Poker Royalty works with some of the biggest names in poker, creating for them the kind of opportunities no other company can provide. I am very excited about the new relationship with Poker Royalty."
Patrik has won over $2.6 million in career tournament winnings, which ranks him in the Top 100 on the All-Time Money List. Of note, Patrik ranks 1st among Finnish players and 4th overall among all Scandinavian players, behind only Gus Hansen, Chris Bjorin and Martin De Knijff.

More information about Antonius is available at: www.patrikantonius.com.

ABOUT POKER ROYALTY:
Poker Royalty is a full-service poker player marketing and representation agency specializing in the poker industry. Founded in 2003, Poker Royalty has successfully negotiated over 200 poker related sponsorships, endorsements, speaking appearances, licensing and consulting agreements. Poker Royalty's relationships within the gaming industry are unparalleled and include exclusive management of the games most marketable poker professionals. Please contact Poker Royalty if you are interested in poker marketing opportunities, furthering your poker related business ventures or wish to hire poker players for speaking engagements or personal appearances.

CONTACT INFORMATION:
Chris Porter
Director of Sales and Marketing
Poker Royalty, LLC
8691 West Sahara Avenue, Suite 200
Las Vegas, NV 89117
Phone - 702-868-9003
Email - cportera@pokerroyalty.com


Saturday, March 15th, 2008

DAVID WILLIAMS SIGNS WITH REAL POKER TRAINING

Las Vegas, NV - March 10, 2008 - Poker Royalty announced today that exclusive client David Williams has signed with Real Poker Training to be a lead instructor for the online poker instructional site. David Williams will provide online poker training videos each month, in addition to blog postings and answers to questions posted in the Real Poker Training forums.

“David’s proven track record, coupled with his desire to teach as part of the Real Poker Training team make this an exciting and mutually beneficial relationship,” said Ryan Fisler, founder of Real Poker Training.

Realpokertraining.com is the original poker training video site launched in February of 2005. They have over 185 hours of training video content. The sites poker instructors play online and record themselves playing and explain their thought processes to the listener and walk them through how they play each individual hand. In addition, all instructors write articles and answer questions on the Real Poker Training message board.

“Poker Royalty is always looking for new and exciting endorsement opportunities for our clients, and the online poker instructional category is one of the fastest growing product segments in poker. We are thrilled to align David with Real Poker Training, one of the leaders of the online poker training school industry,” said Chris Porter, Director of Sales and Marketing for Poker Royalty.

Williams has nearly $6 million in career poker tournament winnings. Williams burst onto the poker scene in 2004, when he placed second in the 2004 World Series of Poker Main Event, winning $3.5 million. In addition to winning a bracelet at the 2006 WSOP in a Seven Card Stud event, Williams has also won preliminary events in the 2004 Five-Diamond World Poker Classic, the 2006 WSOP Circuit at Caesars, and the 2007 Bellagio Cup III.

"I am really looking forward to being a part of the Real Poker Training team. They were the originators of online poker training, and I’m excited to teach on the site that started it all,” said Williams after signing with Real Poker Training.

Williams has joined a roster of other talented online pros that include Pocket Fives number one ranked online poker professional Chad “M8kingmoves” Batista, Todd “NSXT2” Arnold and Ryan “gotskillz?” Fisler.

David’s first training video covering a No Limit Holdem tournament is now available for download by signing up at RealPokerTraining.com

ABOUT POKER ROYALTY:
Poker Royalty is a full-service poker player marketing and representation agency specializing in the poker industry. Founded in 2003, Poker Royalty has successfully negotiated over 200 poker related sponsorships, endorsements, speaking appearances, licensing and consulting agreements. Poker Royalty's relationships within the gaming industry are unparalleled and include exclusive management of the games most marketable poker professionals. Please contact Poker Royalty if you are interested in poker marketing opportunities, furthering your poker related business ventures or wish to hire poker players for speaking engagements or personal appearances.

CONTACT INFORMATION:

Chris Porter
Director of Sales and Marketing
Poker Royalty, LLC
8691 West Sahara Avenue, Suite 200
Las Vegas, NV 89117
Phone - 702-868-9003
Email - cportera@pokerroyalty.com


Bill Edler Signs with Poker Royalty for Worldwide Poker Marketing Representation

Thursday, March 6th, 2008

Poker Royalty announced today the signing of Bill Edler, the 2007 Bluff Magazine “Player of the Year” award winner, for worldwide management and marketing representation across all major platforms, including sponsorship, licensing, and speaking appearances.


Poker Superstar Gus Hansen and Gameloft Team Up On Mobile Video Game Deal

Friday, November 9th, 2007

Las Vegas, NV - NOVEMBER 5, 2007 - Gameloft, a leading publisher and developer of games for mobile phones has created a mobile game featuring poker player and Poker Royalty client Gus Hansen. 'Million Dollar Poker Featuring Gus Hansen' will be launched in early November and will be available for download through most carriers worldwide.


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Poker Royalty, LLC.
8691 West Sahara Ave. Suite 200
Las Vegas, Nevada 89117
Phone: (702)868-9003
Fax: (702)252-6969
Email: info@pokerroyalty.com